Effective Date: December 15, 2025

Thirsty Merchandise Solutions (“we,” “us,” or “our”) operates the website https://thirstymerchandisesolutions.com (the “Site”). This Privacy Policy explains, in clear and simple terms, how we collect, use, share, and protect your personal information when you visit our Site, place an order, or interact with our services.

This Privacy Policy is intended to comply with applicable privacy laws, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), and applicable Texas privacy laws.


Who We Are

Our website address is: https://thirstymerchandisesolutions.com.

Thirsty Merchandise Solutions provides branded merchandise, apparel, and related services, including e-commerce ordering, custom production, and fulfillment through trusted third-party partners.


Information We Collect

We collect personal information in the following ways:

  • Information you provide directly, such as your name, email address, shipping address, billing address, phone number, and order details
  • Account information if you create an account on our Site
  • Comments or messages you submit through the Site
  • Technical information such as IP address, browser type, device information, and usage data

Comments

When visitors leave comments on the Site, we collect the data shown in the comments form, along with the visitor’s IP address and browser user agent string to help with spam detection.

An anonymized string (hash) created from your email address may be shared with the Gravatar service to determine whether you use it. The Gravatar service privacy policy is available at https://automattic.com/privacy/. Once approved, your comment and profile image may be publicly visible.


Media

If you upload images to the Site, please avoid including embedded location data (EXIF GPS). Visitors may be able to download and extract location data from images published on the Site.


Cookies and Tracking Technologies

We use cookies and similar technologies to ensure the Site functions properly, to remember your preferences, and to improve your shopping experience.

These cookies may include:

  • Comment cookies that store your name, email address, and website for convenience for up to one year
  • Temporary cookies to determine whether your browser accepts cookies
  • Login cookies that store authentication and display preferences
  • “Remember Me” cookies that keep you logged in for up to two weeks
  • Content editing cookies that store a post ID and expire after one day
  • WooCommerce cookies that track cart contents, recently viewed products, and session data to enable checkout functionality (typically retained for up to 48 hours)

You may manage or disable cookies through your browser settings. Disabling cookies may limit certain Site features, including checkout and account access.


E-Commerce, WooCommerce, and Payments

Our Site uses WooCommerce to manage online orders and customer accounts. When you make a purchase, WooCommerce collects information necessary to process your order, including contact, billing, shipping, and order details.

Payments are processed securely through third-party payment processors (such as WooPayments, Stripe, PayPal, or similar providers). We do not store full credit card numbers. Payment processors receive only the information required to complete your transaction and are subject to their own privacy policies.


Print-on-Demand and Fulfillment Partners

To fulfill merchandise orders, we may share necessary order information (such as your name, shipping address, and product details) with trusted print-on-demand and fulfillment partners. These partners use your information only to produce and ship your order and are contractually required to protect your data.


Embedded Content From Other Websites

Pages on this Site may include embedded content (such as videos or images). Embedded content behaves as if you visited the external website directly.

These third-party websites may collect data about you, use cookies, and track your interaction with their content, subject to their own privacy policies.


Who We Share Your Data With

We may share your information with trusted third parties only as necessary to operate our business, including:

  • Payment processors such as WooPayments, Stripe, and PayPal to securely process transactions
  • Print-on-demand and fulfillment partners to produce and ship merchandise
  • Shipping carriers (such as USPS, UPS, FedEx, or similar providers) to deliver orders
  • Spam detection, security, and analytics providers to protect and improve the Site
  • Service providers that support website hosting, maintenance, and operations

If you request a password reset, your IP address may be included in the reset email.

We do not sell or rent your personal information.


How Long We Retain Your Data

We retain personal information only as long as necessary for the purposes described in this policy:

  • Comments and related metadata are retained indefinitely
  • Completed orders and transaction records are retained for legal, tax, and accounting requirements
  • Inactive accounts may be retained for a limited period before deletion, unless retention is required for legal or business purposes
  • Failed or abandoned orders may be retained temporarily for customer support and fraud prevention

You may request deletion of your account or personal data at any time, subject to legal obligations.


Your Privacy Rights

You may exercise your privacy rights by contacting us through the email address or contact form listed on our Site. We may need to verify your identity before processing certain requests.

GDPR (EU/UK Users)

You have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of your data
  • Restrict or object to processing
  • Request data portability

CCPA / CPRA (California Residents)

You have the right to:

  • Know what personal information we collect and how it is used
  • Request access to or deletion of your personal information
  • Opt out of the sale or sharing of personal information (we do not sell personal data)
  • Not be discriminated against for exercising your privacy rights

Texas Residents

Texas residents have the right to access, correct, or delete personal data and to opt out of certain data processing, as provided under applicable Texas privacy laws.


Where Your Data Is Sent

Visitor comments may be checked through automated spam detection services. Data may be processed or stored by service providers located outside your state, country, or the United States, in compliance with applicable laws.


Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.


Contact Information

For questions or requests related to this Privacy Policy or your personal data, please contact us at privacy@thirstymerchandisesolutions.com.